The Matcha 500: The Connoisseur (500grams)

Harvest: 1st Harvest
Cultivars: Saemidori · Yabukita · Okumidori · Yutakamidori
Origins: Shizuoka · Kagoshima · Uji, Japan

For THE CONNOISSEUR, origin and cultivar are part of the story.

This profile brings together four Japanese tea cultivars from three notable tea-growing regions:

Saemidori
Known for its softer, refined character.

Yabukita
Japan's classic and widely cultivated tea cultivar.

Okumidori
Recognized for its smooth character and deep green profile.

Yutakamidori
A cultivar associated with rich flavor and a distinctive tea character.

Together, they create a matcha experience that rewards a little more attention.

THE PROFILE

UMAMI INTENSITY
★★★★☆
Medium–High

SWEETNESS
★★☆☆☆
Low

BITTERNESS
★☆☆☆☆
Very Low

ASTRINGENCY
★☆☆☆☆
Very Low

BODY
Silky · Velvety

FINISH
Nutty · Lightly Vegetal · Umami Forward

WHAT IT TASTES LIKE

THE CONNOISSEUR leads with medium-high umami, balanced by a silky, velvety body and remarkably low bitterness and astringency.

The experience is refined rather than overpowering.

Expect a nutty, lightly vegetal finish with a distinctly umami-forward character that invites you to slow down and pay attention.

Think:

silky → umami-rich → lightly vegetal → nutty finish

It's nuanced enough to make you pause.

And familiar enough to make you want another sip.

WHO IS THE CONNOISSEUR?

For the ones who have developed a palate.
The ones who notice the details.
The ones who already know what they like.

THE CONNOISSEUR is for matcha drinkers who are ready to explore beyond the basics.

You might be someone who:

• Has already discovered your preferred matcha style
• Pays attention to where your tea comes from
• Wants to understand cultivars
• Notices subtle differences between matcha
• Enjoys comparing different origins and profiles
• Appreciates texture as much as flavor
• Wants a more intentional matcha experience

You don't just drink matcha anymore.

You taste it.

HOW TO EXPERIENCE IT

For the full experience, try THE CONNOISSEUR traditionally with water before adding milk or sweeteners.

Keep your preparation consistent and give the matcha your attention.

Look for:

AROMA
What do you notice before tasting?

TEXTURE
Pay attention to its silky, velvety body.

UMAMI
Notice how the medium-high umami develops across the palate.

BALANCE
How does the low bitterness and astringency shape the experience?

FINISH
Look for the nutty, lightly vegetal, umami-forward finish.

Then compare it with another profile.

That's where the details become interesting.

NET WEIGHT & PACKING

Each individual matcha bag:

NET WT. 500 g

Every can is individually packed with 500 grams net weight of matcha powder at the OH HEY THERE Ceremony facility.

The declared 500g net weight refers to the matcha powder contained inside the can and excludes packaging materials.